What is link Building?
Link building is the process of getting other web pages to link back to the web page on your website. Hyperlinks, which are highlighted words that form a link between the text and another location, make a bridge to your website. This is one of the strategy used in search engine optimization to gain higher ranking in search engines. Link building is an indispensable factor when it comes to achieving high rank organically in search engines.
Search engines use hyperlinks to crawl the internet. Crawling refers to the process where a search engine crawler searches through a list of relevant websites to find most relevant information related to specific keywords.